Google Grants Beta A BEGINNERS GUIDE User Manual download pdf (Page 2)

Contents

Hello!

AdWords & Google Grants – Important program guidelines

I. AdWords account restrictions for Grantees

II. Cost and budgeting for Grants accounts

III. Length of grant

Managing your account – Useful tools & navigating your

account

I. Navigating your AdWords account

II. Making keyword and ad text changes

III. Generating keywords

IV. Checking your ads on Google

Making the most of your campaigns

I. Setting up an effective campaign

II. Ad performance and optimizing your campaigns

Additional resources & support

I. Where can I find additional information?

II. Who can I contact if I need help?

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Google Grants Beta A BEGINNERS GUIDE User Manual Page 2