Google YouTube Creator Playbook Guide Version 2 User Manual download pdf (Page 23)

Regular Schedule & Frequency

Strategy:

Release content frequently on a recurring schedule and maintain activity on the

channel. React to trending topics with relevant content.

Why It Works:

Frequency of uploads and other platform engagement keeps your channel feed

active and retains audience interest. To build an audience, “A consistent

audience requires consistent content.”

How To Do It:

Find the right release schedule for your audience. Maximize content gained

from production investment.

23"

Time Cost

Medium:

1+ Hours

Optimization Type Effect

•  Channel Views

•  Subscribers

•  Video Ranking

•  Views

Programming & Producing

Impact

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Google YouTube Creator Playbook Guide Version 2 User Manual Page 23