Google Creator Playbook Version 4 User Manual download pdf (Page 31)

29

Metadata

Strategy:

Write optimized titles, tags and descriptions for

your content.

Why It Works:

Metadata helps YouTube index your content. This

is critical to building views from search and

suggested videos.

How To Do It:

Use optimized keywords and formatting when

writing metadata for your videos.

Eect

• Search Trac

• Views

• Suggested Video Trac

• Subscribers

Optimization Type

Pre-Production

Production

Publishing

Post-Publishing

Time Cost

Minimal:

0 – 5 Minutes

Impact

5 out of 5

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